Your real estate marketing system should be consistent, thorough, and provide value to the customer. Remind them of the benefits you offer. Keep your business at the front of their memory with postcards, mailers, and flyers. Follow up with them about their experience. Send reminders of when they need to work with you. Email and text messaging campaigns can be set up relatively easily. Once the initial setup is done, your email and text reminders can be reused and resent very efficiently.
- There are many efficient and easy ways to create an automated marketing system for following up with customers.
- Many real estate agents make excuses and find reasons to avoid creating a system.
- Once the groundwork is done, email and text marketing is very cheap, and extremely easy to use.
“The sad truth is most real estate agents look at marketing to their leads as an expense instead of an investment.”