Guide to use online marketing channels to increase real estate business – Real Estate Blog – Market trends, Tips & Tricks, Guides

As a realtor, you’re going to have to be ahead of the game when it comes to marketing tactics in the real estate industry. It is important that your website is mobile-friendly, due to most people finding themselves researching content more and more on smaller devices. Also be sure that you are consistently engaging in social media marketing tactics, as these platforms often lead to the highest levels of communication and targeted traffic, resulting in higher productivity.

Key Takeaways:

It’s very important to make your site and content mobile friendly, as a large percentage of users will access you via phone.
It’s important, even with social media getting the biggest buzz, to not let email campaigns fall by the wayside.
Emails are easy to share, which makes the useful from a marketing perspective.

“The type of content you choose to display on your social media channels will determine the path of your online marketing strategy. And according to experts, videos are the best content to post on social media for they draw the attention of your users instantly and increase their engagement with your brand.”