Did you know that 77% of real estate agents claim to use social media as a way to market their services? This statistic shows just how prominent social media platforms are in successful promotional tactics in the real estate industry. Facebook is the main platform that realtors should be active on since the majority of users match their ideal demographics. Facebook ads even allow you to customize campaigns so that you target a specific demographic.
- Since 99% of millennials start their home buying process online, it’s a good idea for all real estate agents to be utilizing social media marketing methods.
- Facebook is the perfect place for realtors to start their digital marketing journey because it has many features that are a perfect fit for the real estate industry.
- Social media is also a great place for real estate agents to network with their peers and others in the industry.
“Whether you’re starting from scratch or want to figure out how to win more leads from social media, we’ve got you covered with our guide to social media for real estate.”