Some people use Instagram to get qualified leads for their real estate business while some use Facebook and their website for that purpose. But the author wants people to regard their accounts on Instagram as a portfolio and at the same time a lead generator. He has prepared this guide to help people who are not familiar with it on how to use instagram for their real estate business for lead generation. He states that due to the highly visual nature of the platform and the fact that it is extremely user friendly, instagram can be used as a way to powerfully increase one’s engagement numbers. Some of the advantages of using Instagram for business is that sellers, buyers, and other real estate agents can be able to see the listings that one has, learn of the areas of specialization of the agent, and use your social feed to learn of all the events you have lined up for the year. The author next states ten reasons why every real estate business should have an instagram account. The first is that Instagram offers a free way to do advertising and many persons are familiar with that form of advertising. The second reason is that the platform is highly visual and can be used to show off one’s listings.
- Some persons in the real estate marketing field rely on instagram for attracting qualified leads while some rely on facebook and their website.
- Instagram is such a big deal in real estate marketing because it can be visualized as a portfolio combined with a lead generator.
- Some of the advantages of instagram is that you can show your listings to stakeholders as well as tell them your areas of specialization.
“Instagram can be a powerful way to increase your engagement numbers thanks to the highly visual nature of the platform and its user-friendliness.”