Real estate agents are always in the marketing mode. In such a competitive market, one must be savvy when it comes to appealing to potential clients. This starts with your website as most people are viewing content on their mobile phones, your site should be mobile phone friendly. The agent should have a email and prospect list to be actively providing current information to their subscribers. Reviews are an asset so encourage your buyers to post a review and engage your audience with interesting facts along with having an online video presence. There are many tools an agent can use to promote themselves and become front and center among the masses.
- Optimize your website for mobile and for speed, otherwise you may lose leads and sales.
- Home buyers expect agents to provide information on schools, shopping facilities, and other neighborhood characteristics.
- Research shows that three-fourths of homeowners prefer an agent that utilizes online video.
“Now is the time to market yourself online and reap the benefits of real estate internet marketing.”