Market Dominant Yet Still Marketing: One Agent’s Secrets to Success

Rosemary Allison has been in the realtor business for a long time, and knows her way around the job. What is the biggest reason for her success? She credits excellent branding and staying true to her brand. A lot of the branding comes from her genuine and caring interactions with her clients, but some is also due in part to the critical and thoughtful way she uses the tools available to her through her online platform.

Key Takeaways:

Solid brand awareness goes a long way in connecting with existing and new clients.
A key realtor website is an excellent tool for running ads and keeping track of their effectiveness.
Being specific with your area of commerce and branding allows you to make lasting connections.

“If we’ve said it once, we’ve said it a thousand times: the biggest ingredient for marketing success is consistency”