Real Estate Marketing: 8 Tips to Find Motivated Sellers on Craigslist

Many real estate agents give up on searching for sellers through Craigslist instantly, but in order to generate the most leads, Craigslist may be the best bet for agents. In order to reach the most potential sellers through Craigslist, there are a few tips that investors can use, such as catering to the ideal customer, getting personal with each advertisement, and even adding in a call to action. Utilizing these techniques will open up a whole new market on Craigslist.

Key Takeaways:

If your Craigslist ad is generating nothing but spam it may be that you are failing to target the right audience.
To generate the right ad you need to do the research to hone in on the buyers that want what you are selling.
You need to ask hard questions, such as “what influences my customer?” What stresses do they need alleviated.

“Answering the first question is pretty easy. But don’t be misled by its simplicity. One of the first mistakes most Craigslist ad marketers make is casting their net too wide.”