Why Real Estate Agents Need Social Media – Digital Marketing Agency – Lead Generation by Branding Personality

Any realtor that wants to truly thrive in the industry must take the initiative to become prominent on social media platforms. Social media gives real estate agents a way to immediately connect with their current and future clients, while also helping with reputation management. Successfully diversifying your marketing strategy by introducing several tactics at once has shown to bring in heavier amounts of traffic to your business, and social media makes this possible through sites like YouTube and Twitter.

Key Takeaways:

Social media is a necessity for real state agents because it allows them to instantly communicate with clients, leads, and vendors.
As an agent, it’s critical that you know how to leverage social media properly in order to use it to develop your business.
Be sure to update your Facebook and Twitter accounts regularly in order to keep potential buyers informed of the latest listings.

“While every real estate agent should use some form of social media to promote their business, this type of marketing is only effective if you do it correctly.”